It would be good if you gave people the option to pay to add recipes, or add them for free. I could imagine food influencers or cook book people adding them and adding a QR code to link people to Lollypop so you could add ingredients from the cook book really quickly - maybe people could add “playlists”.
Imagine eating Gordon Ramsay recipes one week and Nigella Lawson the next. It would need some QA etc but would be a very cool feature and attractive for the chefs because it makes it easier for people to order their meals; and drives traffic for you. Also calories and macros would be good, maybe they are there but haven’t spotted them. Maybe it would be the other way in that like Spotify you pay a small amount per recipe ordered not sure depending on who has the leverage.